The Business
27/11/2023
Celebrating women doing wild things in business
by Mornington Peninsula Magazine

Lauren Wild created the brilliantly named Wild Women in Business after becoming a successful business owner and discovering the importance of having a supportive community of businesswomen around her.

“I was navigating so many things for the first time,” Lauren said. “Running a business often means venturing into uncharted territory, and it just makes so much sense to find other people on that same journey and to share knowledge with them.”

After looking around and realising there was no local organisation of women business owners, she created one. Thus, Wild Women in Business was born. 

Wild Women in Business originally operated alongside Lauren’s real estate business, now sold and rebranded as Belle Property, Mornington/Mount Eliza. Lauren sold for a substantial seven-figure sum in just seven years but remains a minor shareholder. This strategic move will grant her the opportunity to dedicate her time to serving her real estate clients and, more importantly, to realise her dream of establishing the WWIB community, which brings together local businesswomen and gives them a space to collaborate and inspire one another.

“Business ownership shouldn’t be an isolating experience,” she said. “It’s not only lovely and affirming to have a community behind you, it also helps you go further. I’m a big believer in the power of collective thinking and that real progress comes from collaboration.”

Wild Women in Business will celebrate International Women’s Day next year by recognising the achievements of Frankston and Mornington Peninsula businesswomen at its awards night at Mornington Racecourse on March 1. The event will bestow 13 awards across a diverse range of categories. The Wild Women in Business Mornington Peninsula and Frankston Awards will celebrate everything from excellence, innovation, transformation and trailblazing to community engagement, sustainable products and services, and young entrepreneurs.

Award submissions are now open, and anyone can nominate themselves or an inspiring woman in business. As well as recognising accomplishments, the awards will continue to establish and empower a community of women sharing in the juggling act of running a business.

“It’s about having the support to unlock our true potential,” Lauren said.

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Mornington