After putting her career on hold to raise her three children, Deborah Brown has now created a business that reflects her love of two things: design and sleep. Combining her skills as an artist and graphic designer with a deep desire for a good night’s sleep, Beddie was launched in May 2022.
Deborah spent 14 months researching cotton weaves, environmentally friendly non-toxic dyes and production processes, ethical and fair manufacturing partners, and countless sampling of colours and patterns, and her first collection is an ode to mid-century modern: fun and fresh with bright, bold florals and stripes, and plain block colours. The fabric is a long staple cotton weave that is not only soft but durable and slightly heavier for a beautiful drape and premium feel.
“I wanted to offer genuinely beautiful products of the highest quality,” Deborah said. “I really care about how my customers feel about purchasing from Beddie.”
This is evident in the number of returning customers and their thankful emails. “It really makes my day to receive these messages from my customers. It means I’m achieving what I set out to do: to offer premium quality and really great customer care.”
A fresh new collection will be on its way soon.
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