This month we proudly present our 150th edition of Mornington Peninsula Magazine. So, to our valued readers and advertisers, please join us in celebrating this significant milestone.
Through the challenges of independent media, print media and of course those unprecedented years of COVID-19 lockdowns, we’ve stayed strong in supporting the community, sharing uplifting stories, promoting fundraisers, and showcasing exceptional local businesses.
Our glossy publication has come a long way from its humble beginnings as Mornington Life in the autumn of 2008. In those early days, Mornington Life was only distributed to Mount Eliza, Mornington and Mount Martha. Even back then, publisher Lisa Walton envisioned that this fledgling venture would grow to showcase everything that makes our pristine part of the world very unique. With bountiful scenery, countless eateries, boutique shops, galleries, farm gates, wineries, breweries, and distilleries, the bustling seaside towns and lush beaches delight locals and visitors all year round. With a strong sense of community spirit and inspirational stories of residents, the pages of Mornington Peninsula Magazine have never been short of material to delight readers and entice them to pick up the monthly magazine or read it online.
“I’ve always harboured a passion for local businesses and my beloved Mornington Peninsula where I was born, and this has always been reflected in each edition,” Lisa said. “It’s clear that the community shares my passion through the tremendous support we’ve received from day one. With avid readers, loyal advertisers and continued growth, it became time to extend our distribution to the wider Peninsula, and later we encompassed the Greater City of Frankston.”
Over the first five years of Mornington Life, we celebrated each season with a new edition. That was until September 2013, when we decided to rebrand as Mornington Peninsula Magazine and come out monthly: constantly evolving yet always square and with a standout glossy cover.
“We have been exposing new and innovative local businesses, showcasing the unique culture and celebrating community on the Peninsula since we started,” Lisa said. “Readers expect to find information about what is happening in their local community, and they are not let down. You’ll read about inspiring residents, community leaders, groups and clubs as we support and showcase local businesses, charities and not-for-profit groups. Of course, you’ll be totally spoilt for entertainment choices, and you can pick up our magazine for free every month to see our What’s On listings to find out what events and markets are on for you to attend. And we’re so proud to boast that we still have so many regular advertisers who were in our first edition.”
Thanks to all our many new supporters and of course those who have been with us every step of the way, our magazine grew and continues to grow. What has remained the same over the natural progression of Mornington Peninsula Magazine has been our commitment to telling stories of the area and supporting its many businesses and residents. Each month our pages are filled to the brim with engaging yarns of our community’s triumphs and successes, supported by advertisements that promote our hugely talented small businesses. Showcase your brand in our magazines and take advantage of our full multimedia publicity with promotions also available on our website, Facebook and Instagram.
Lisa and her partner/business co-owner Archie Mitchell lead our small but dedicated team who also produce the annual coffee table book Eat.Drink Mornington Peninsula. Along with their team, Lisa and Archie would like to share their deepest appreciation for your support and would like to thank everyone who has been involved over the past 150 editions.
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